Data protection declaration

Talk about your brand

This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereby briefly "data") within our online offer and the websites, functions and content associated with it, as well as external online presences, such as our social media profile (hereinafter referred to as "online offer"). With regard to the terms used, such as "processing" or "responsible", we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).

1. Information about the collection of personal data and contact details of the person responsible
1.1 We are pleased that you visit our website and thank you for your interest. In the following we will inform you about dealing with your personal data when using our website. Personal data is all data with which you can be personally identified.
1.2 Responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Alexo GbR, Eversbuschstr. 171, 80999 Munich, Germany, Tel.: +49 (0) 1577 1818140, email: hello@streetsoup.shop. The person responsible for processing personal data is the natural or legal person who decides alone or together with others about the purposes and means of processing personal data.
1.3 This website uses an SSL-BZW for security reasons and to protect personal data and other confidential content (e.g. orders or inquiries to those responsible). TLS encryption. You can see an encrypted connection to the string "https: //" and the castle symbol in your browser line.


2. Data acquisition when visiting our website
When it comes to the mere informative use of our website, i.e. if you do not register or otherwise convey information, we only collect data that your browser transmits to our server (so-called "server log files"). When you call up our website, we will collect the following data that is technically necessary for us to display the website:
- Our visited website
- Date and time at the time of access
- Quantity of the data sent in byte
- Source/reference from which they came to the page
- used browser
- Operating system used
-used IP address (possibly: in anonymous form)
The processing takes place in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. There is no transfer or other use of the data. However, we reserve the right to check the server log files retrospectively, should indicate specific indications of illegal use.


3. Cookies
In order to make the visit of our website attractive and to enable the use of certain functions, we use so -called cookies on different pages. These are small text files that are stored on your device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after closing your browser, (so-called session cookies). Other cookies remain on your device and enable us or our partner companies (cookies from third -party providers) to recognize your browser the next time you visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual scope. Persistent cookies are automatically deleted after a given duration, which can differ depending on the cookie.
In some cases, the cookies serve to simplify the ordering process by storing settings (e.g. remembering the content of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing in accordance with Art. 6 Para. 1 Lit. B GDPR is either for the implementation of the contract or in accordance with Art. 6 Para. 1 Lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer -friendly and effective design of the page visit.
We may work with advertising partners who help us to make our website more interesting for you. For this purpose, when visiting our website, cookies from partner companies are also saved on your hard drive (cookies from third -party providers). When we work with the mentioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected within the following paragraphs.
Please note that you can set your browser so that you are informed about the setting of cookies and that you can decide individually about their acceptance or that the acceptance of cookies can be excluded for certain cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the auxiliary menu of each browser, which explains how you can change your cookie settings. You can find this for the respective browser under the following links:
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windowsinternet-explorer-damage-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-behnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=de_de
Opera: http://help.opera.com/windows/10.20/de/cookies.html
Please note that the functionality of our website may be restricted if you are not accepted.


4. Contact
As part of contact with us (e.g. via contact form, email, phone or via social media), personal data will be collected. Which data is collected in the event of a contact form can be seen from the respective contact form. This data is saved and used exclusively for the purpose of answering your concern or for contacting and the associated technical administration. The legal basis for the processing of the data is our legitimate interest in answering your concern in accordance with Art. 6 Para. 1 lit. f GDPR. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted after the final processing of your request, this is the case if it can be seen from the circumstances that the affected fact is finally clarified and if there are no statutory retention obligations.

5. Data processing when opening a customer account and contract processing
We process the data of our customers as part of the order processes in our online shop to enable you to select and order the selected products and services, as well as their payment and delivery or execution.
The processed data include inventory data, communication data, contract data, payment data and the people affected by the processing include our customers, interested parties and other business partners. The processing takes place for the purpose of providing contract services as part of the operation of an online shop, settlement, delivery and customer services. Here we use session cookies for storing the shopping cart content and permanent cookies for storing the login status.

The processing takes place on the basis of Art. 6 Para. 1 lit. B (implementation of order processes) and C (legally required archiving) GDPR. The information marked as necessary are required to justify and fulfill the contract. We only reveal the data compared to third parties as part of delivery, payment or within the framework of the legal permits and obligations towards legal advisors and authorities. The data is only processed in third countries if this is necessary for the fulfillment of the contract (e.g. on customer requirements for delivery or payment).

Users can optionally create a user account by being able to view their orders in particular. As part of the registration, the necessary mandatory information will be communicated to the users. The user accounts are not public and cannot be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, and their storage is required subject to Art. 6 Para. 1 lit. c GDPR for commercial or tax reasons. Information remains in the customer account until it deleted with subsequent archiving in the event of a legal obligation. It is the responsibility of the users to secure their data before the contract has been terminated.

As part of registration and re-registration as well as the use of our online services, we save the IP address and the time of the respective user story. The storage is based on our legitimate interests, as well as the user in protection against misuse and other unauthorized use. This data is not passed on to third parties, unless it is required to pursue our claims or there is a legal obligation in accordance with Art. 6 Para. 1 lit. c GDPR.

The deletion takes place at the expiry of statutory warranty and comparable obligations, the necessity of the storage of the data is checked every three years; In the case of the statutory archiving obligations, the deletion takes place after the expiry (end of commercial law (6 years) and tax law (10 years) retention obligation)


6. Use of your data for direct mail
6.1 Registration for our email newsletter
If you register for our email newsletter, we will send you information about our offers regularly. Your email address is solely mandatory for sending the newsletter. The specification of further data is voluntary and is used to be able to address it personally. We use the so-called Double Opt-in to send the newsletter. This means that we will only send you an email newsletter if you have expressly confirmed that you will consent to the sending of newsletters. We will then send you a confirmation email to which you are asked to confirm by clicking a corresponding link that you want to receive newsletters in the future.
By activating the confirmation link, you will give us your consent to the use of your personal data in accordance with Art. 6 Para. 1 Lit. a GDPR. When registering for the newsletter, we save your IP address entered by the Internet Service provider (ISP) as well as the date and time of registration in order to be able to understand a possible misuse of your email address at a later date. The data collected by us when registering for the newsletter are used exclusively for the purposes of advertising speech by means of the newsletter. You can unsubscribe from the newsletter provided in the newsletter at any time via the link provided or by means of a message to the responsible responsible person. After deregistration, your e-mail address will be deleted immediately in our newsletter distributor, unless you have expressly consented to further use of your data or we are reserved for any further data usage that is legally permitted and about which we inform you in this declaration.
6.2 Shipping of the email newsletter to existing customers
If you have made your email address available to us when buying goods or services, we reserve the right to send you offers for goods or services, such as those already purchased, from our range by email. To do this, we do not have to obtain separate consent from you in accordance with Section 7 (3) UWG. In this respect, data processing takes place solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f GDPR. If you initially contradict the use of your email address for this purpose, a mail order from our part does not take place. You are entitled to contradict the use of your email address for the predetermined advertising purpose at any time with effect for the future by notification to the responsible person at the beginning. After receipt of your objection, the use of your email address for advertising purposes will be set immediately.
6.3 Newsletter shipping via omni
Our e-mail newsletter is dispatched omnic to the technical service provider (www.omnisend.com), to which we will pass on your data provided during the newsletter registration. This transfer takes place in accordance with Art. 6 Para. 1 lit. f GDPR and serves our legitimate interest in the use of an advertising -effective, safe and user -friendly newsletter system. Please note that your data is usually transferred to a server by OmniSende in the USA and stored there.
OmniSend uses this information on shipping and statistical evaluation of the newsletter on our behalf. For the evaluation, the sent e-mails include so-called web biacons or trackings pixels that represent one-pixel image files stored on our website. In this way, it can be determined whether a newsletter message opened and which links may have been clicked. Technical information is also recorded (e.g. time of access, IP address, browser type and operating system). The data is collected exclusively pseudonymized and are not linked to your further personal data, direct personal relationship is excluded. This data is used exclusively to analyze newsletter campaigns. The results of these analyzes can be used to better adapt future newsletter to the interests of the recipients.
If you would like to object to data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
Furthermore, this data can make an omni data in accordance with Art. 6 Para. 1 Lit. f GDPR due to its own legitimate interest in the needs -based design and the optimization of the service as well as for market research purposes, for example to determine which countries the recipients come from. However, the data of our newsletter receivers does not use the data to write them down or pass them on to third parties.
To protect your data in the United States, we have concluded a data processing order ("Data Processing Agreement") based on the standard contract clauses of the European Commission in order to make it possible to send the transmission of your personal data to an omnis. If you are interested, this data processing contract can be viewed under the following website: https: //www.omnisend.privacy
Omnisend is also certified under the US-European data protection agreement "Privacy Shield" and undertakes to comply with the EU data protection requirements.
6.4 Advertising by mail mail
On the basis of our legitimate interest in personalized direct advertising, we reserve the right to save your first and last name, your postal address and- if we have received this additional information from you as part of the contractual relationship- your title, academic degree, your year of birth and your job, industry or business name in accordance with Art. 6 Para. 1 lit. f GDPR and to provide and for the sending of interesting offers and information about our products by postpost to use.
You can object to the person responsible for the storage and use of your data for this purpose at any time.


7. Data processing for order processing
7.1 To handle your order, we work with the service providers below, which support us in whole or in part in carrying out contracts. Certain personal data is transmitted to these service providers in accordance with the following information. The personal data we collect will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary to deliver the goods.
As part of the fulfillment of contracts, we set the payment service providers based on Art. 6 Para. 1 lit. b. GDPR. In addition, we set external payment service providers based on our legitimate interests in accordance with Art. 6 Para. 1 lit. b. GDPR to offer our users effective and safe payment options.
The data processed by the payment service providers include inventory data, such as the name and address, bank details, such as: B. account numbers or credit card numbers, passwords, tan and test sums as well as the contract, sums and recipient-related information. The information is required to carry out the transactions. However, the data entered is only processed by the payment service providers and stored in them. This means that we do not receive any account or credit card-related information, but only information with confirmation or negative information. Under certain circumstances, the data is transmitted to economic information on the part of the payment service provider. This transmission aims for identity and credit check. To do this, we refer to the terms and conditions and data protection information from the payment service providers.
The terms and conditions and data protection information from the respective payment service providers apply to the payment transactions, which can be called up within the respective websites or transaction applications. We refer to this also for further information and assertion of cancellation, information and other affected rights.
7.2 To fulfill our contractual obligations towards our customers, we work with external shipping partners. We pass on your name and your delivery address only for the purpose of the goods delivery Art. 6 Para. 1 lit. b GDPR to a shipping partner selected by us.
7.3 Use of special service providers for ordering and processing

LSM Fulfillment GmbH
The shipping takes place via "LSM Fulfillment GmbH" (LSM Fulfillment GmbH, Europaring 11, 94315 Straubing). According to Art. 6 Para. 1 Lit. B GDPR, we will only pass on your data for the purpose of processing your online order to LSM Fulfillment GmbH. A transfer is only carried out if this is actually necessary for the processing. Details on data protection at LSM Fulfillment GmbH can be viewed on the website of LSM Fulfillment GmbH at https://www.fulfillment-ecommerce.de/datenschutz/.
7.4 Delivering of personal data to shipping service provider
DHL
If the goods are delivered by the transport service provider DHL (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn), we give your email address in accordance with Art. 6 Para. 1 lit. a GDPR before delivery of the goods. The purposes of the coordination of a delivery date or for termination of delivery to DHL further, provided that you have given your express consent in the ordering process. Otherwise, we only pass on the name of the recipient and the delivery address to DHL for the purpose of delivery in accordance with Art. 6 Para. 1 Lit. B GDPR. The transfer is only carried out if this is required for the delivery of goods. In this case, a prior coordination of the delivery date with DHL or the delivery notice is not possible.
The consent can be revoked at any time with effect for the future compared to the one described above or to the transport service provider DHL.
Ups
If the goods are delivered by the transport service provider UPS (United Parcel Service Germany Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss), we will pass on your email address before delivery of the goods in accordance with Art. 6 Para. 1 Lit. a GDPR for the purpose of coordinating a delivery date or for delivery to UPS, if you are expressed in the order process Have given consent. Otherwise, we only pass on the name of the recipient and the delivery address to UPS for the purpose of delivery in accordance with Art. 6 Para. 1 Lit. B GDPR. The transfer is only carried out if this is required for the delivery of goods. In this case, a prior coordination of the delivery date with UPS or the transmission of status information in the shipment delivery is not possible.
The consent can be revoked at any time with effect for the future towards the person responsible for the above or to the transport service provider UPS.
7.5 Use of payment service providers (payment service provider)
Amazon Pay
When selecting the payment method "Amazon Pay", the payment processing is carried out via the payment service provider Amazon Payments Europe S.C.A., 5 Rue Plaetis, L-2338 Luxembourg (hereinafter: "Amazon Payments"), to which we will pass on your information given as part of the order process in accordance with the information about your order in accordance with Article 6 (1 lit. b GDPR. Your data is passed on exclusively for the purpose of payment processing with the payment service provider Amazon Payments and only insofar as it is necessary. Under the website below, you will receive more information about the data protection regulations of Amazon Payments: https://pay.amazon.com/de/help/201751600
PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offers - "purchase on account" or "in installment payment" via PayPal, we give your payment data as part of the payment processing to the PayPal (Europe) S.A.R.L. et cie, s.c.a., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The transfer takes place in accordance with Art. 6 Para. 1 lit. b GDPR and only insofar as this is necessary for payment processing.
PayPal reserves the execution of a credit information via PayPal, direct debit via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment" via PayPal. For this purpose, your payment data will be passed on to the determination of your solvency on credit agency in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of PayPal's legitimate interest. PayPal uses the result of the credit check in relation to the statistical probability of payment for the purpose of deciding on the provision of the respective payment method. The credit information can contain probability values (so-called score values). Insofar as score values flow into the result of the credit information, they have their basis in a scientifically recognized mathematical-statistical process. The calculation of the score values flow, among other things, but not exclusively, address data. Further data protection information, including the information used, please refer to the data protection declaration of PayPal: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by a message to PayPal. However, PayPal may remain entitled to process your personal data, provided that this is necessary for contractual payment processing.
Klarna (purchase on account)
In order to be able to offer you the payment options from Klarna, we will transmit personal data, such as contact details and order data, to Klarna. So Klarna can assess whether you can use the payment options offered via Klarna and adapt the payment options to your needs. General information about Klarna can be found at: https://www.klarna.com/de/. Your personal details are treated by Klarna in accordance with the applicable data protection regulations and in accordance with the information in Klarnas Data protection regulations at https://cdn.klarna.com/1.0/shared/content/legal/terms/de_de/privacy.


8. Use of social media: social plugins
8.1 Facebook as a standard plugin
So -called social plugins ("plugins") of the social network Facebook are used on our website, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). The plugins are marked with a Facebook logo or the addition "Social Plug-in from Facebook" or "Facebook Social Plugin". You can find an overview of the Facebook plugins and their appearance here: https://developers.facebook.com/docs/plugins
If you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly to your browser by Facebook and integrated into the side. This integration gives Facebook the information that your browser has called up the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in on Facebook. This information (including your IP address) is transmitted directly to a Facebook server to the USA and saved by your browser.
If you are logged in on Facebook, Facebook can directly assign your website to your Facebook profile. If you interact with the plugins, for example, press the "Like" button or make a comment, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed your Facebook friends.
The data processing processes described are carried out in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of Facebook's legitimate interests in the fabrication of personalized advertising in order to inform other users of the social network about their activities on our website and to design the service.
If you do not want Facebook to assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also contradict the Facebook plugins and thus the data processing processes described above with add-ons for your browser for the future, e.g. with the script blocker "Noscript" (http://noscript.net/).
Facebook Inc., based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights and setting options to protect your privacy can be found in the data protection information from Facebook: http://www.facebook.com/policy.php
8.2 Instagram as a standard plugin
So-called social plugins ("plugins") of the online service Instagram are used on our website, which is operated by Instagram LLC., 1601 Willow RD, Menlo Park, CA 94025, USA ("Instagram"). The plugins are marked with an Instagram logo, for example, in the form of an "Instagram camera". You can find an overview of the Instagram plugins and their appearance here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges
If you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the Instagram servers. The content of the plugin is transmitted directly to your browser by Instagram and integrated into the side. This integration gives Instagram the information that your browser has accessed the corresponding page of our website, even if you do not have Instagram profile or are not currently logged in on Instagram. This information (including your IP address) is transmitted directly to a server from Instagram to the USA by your browser and stored there.
If you are logged in on Instagram, Instagram can directly assign your Instagram account to visit our website. If you interact with the plugins, for example pressing the "Instagram camera" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed there to your contacts.
The data processing processes described are carried out in accordance with Art. 6 Para. 1 Lit. f GDPR on the basis of the legitimate interests of Instagram on the fiction of personalized advertising in order to inform other users of the social network about their activities on our website and to design the service.
If you do not want Instagram to assign the data collected via our website to your Instagram account, you must log out of Instagram before visiting our website. You can also contradict the Instagram plugins and thus the data processing processes described above with add-ons for your browser for the future, e.g. with the script blocker "Noscript" (http://noscript.net/).
Instagram LLC. SEG in the USA, "Privacy Shield" is certified for the US European data protection agreement, which guarantees compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Instagram as well as your rights and setting options for the protection of your privacy can be found in the data protection information from Instagram: https://help.instagram.com/155833700388/


9. Online marketing
Use of Google AdWords Conversion Tracking
This website uses the online advertising program "Google AdWords" and as part of Google Adwords the conversion tracking of the Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords' offer to draw attention to our attractive offers with the help of advertising materials (so -called Google AdWords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the interest of notifying you advertising that is of interest to make our website more interesting for you and to achieve a fair calculation of advertising costs.
The cookie for conversion tracking is set when a user clicks on an AdWords display connected by Google. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and do not serve personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can see that the user has clicked on the display and has been forwarded to this page. Every Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked on the websites of AdWords customers. The information obtained using the conversion cookies is used to create conversion statistics for AdWords customers who have chosen conversion tracking. Customers learn the total number of users who clicked on their ad and were forwarded to a page with a conversion tracking day. However, you do not receive any information with which users can be identified personally. If you do not want to take part in tracking, you can block this use by deactivating the Google Conversion tracking cookie using your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords on the basis of our legitimate interest in a targeted advertising in accordance with Art. 6 Para. 1 lit. f GDPR.
Google LLC, based in the USA, is certified for the US European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU.
Under the website below, you will receive more information about Google's data protection regulations: http://www.google.de/policies/privacy/. You can permanently disable cookies for ad specifications by preventing them by setting your browser software or downloading and installing the browser plug-in available under the following link:
http://www.google.com/settings/ads/plugin?hl=de. Please note that certain functions of this website may not be used or only used to a limited extent if you have deactivated the use of cookies.


10. Web analysis services
10.1 Google (Universal) Analytics
This website uses Google Analytics, a web analysis service of the Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so -called "cookies", text files that are stored on your computer and that enable an analysis of the use of the website by you. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transferred to a Google server in the USA and stored there.
This website uses Google Analytics exclusively with the "_anonymizeiP ()" expansion, which ensures anonymization of the IP address by reducing and excludes direct personal liability. The expansion previously reduced your IP address from Google within Member States of the European Union or in other contracting states of the agreement via the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide us with other services associated with website usage and internet usage. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data.
You can prevent the storage of cookies by setting your browser software; However, we would like to point out that in this case you may not be able to use all functions of this website in full. You can also prevent Google from recording the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing the browser plugin available under the following link:
http://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to put an opt-out cookie that prevents Google Analytics from being recorded within this website (this opt-out cookie only works in this browser and only for this domain, delete your cookies in this browser): Deactivate Google Analytics
Google LLC, based in the USA, is certified for the US European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU.
This website also uses Google Analytics for a cross-device analysis of visitor flows that is carried out via a user ID. In your customer account, you can deactivate the cross -device analysis of your use under "My data", "Personal data".
You can find more information on dealing with user data at Google Analytics in Google's data protection declaration: https://support.google.com/analytics/answer/6004245?hl=de
The personal data of the users are deleted or anonymized after 14 months.


11. Retargeting/ remarketing/ recommendation advertising
11.1 Facebook Custom Audience via the pixel process
Due to our legitimate interests in analysis, optimization and economic operation of our online offer and for these purposes, the so-called "Facebook pixel" of the social network facebook, which from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are located in the EU, facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland is operated ("Facebook").

Facebook is certified under the Privacy-Shield Agreement and thereby offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000gnyWaac&status=active).

With the help of the Facebook pixel, Facebook is possible to determine visitors to our online offer as a target group for displaying advertisements (so-called "Facebook ads"). Accordingly, we use the Facebook pixel in order to show the Facebook ADs that we have connected only that have shown that we have an interest in our online offer or have certain characteristics (e.g. interests on certain topics or products that are determined on the basis of the websites that are determined) that we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we would also like to ensure that our Facebook ads correspond to the potential interest of the users and do not have an annoying effect. With the help of the Facebook pixel, we can also understand the effectiveness of Facebook advertisements for statistical and market research purposes in which we see whether users have been forwarded to our website after clicking on a Facebook advertisement (so-called "conversion").

The processing of the data is processed by Facebook as part of Facebook's data usage guideline. Accordingly, general information on the presentation of Facebook Ads, in the data usage guideline of Facebook: https://www.facebook.com/policy.php. Special information and details on the Facebook pixel and its way of working can be found in Facebook's help area: https://www.facebook.com/business/help/65129470501616.

You can contradict the recording by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are displayed within Facebook, you can call up the page set up by Facebook and follow the information about the settings of usage -based advertising: https://www.facebook.com/settings?tab=ads. The settings are platform independently, i.e. they are taken over for all devices such as desktop computers or mobile devices.

You can also use cookies that serve the range measurement and advertising purposes, also on the deactivation page of the network advertising (http://optout.networkadvertising.org/) and also the US website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).
Furthermore, when using the Facebook pixel, we use the additional function "Extended comparison" (here data such as telephone numbers, email addresses or Facebook IDS of the user) for the formation of target groups ("Custom Audiences" or "Look Alike Audiences") are transmitted to Facebook (encrypted). Further information on the "expanded comparison": https://www.facebook.com/business/help/61774685654668).
We also use the "Custom Audiences From File" procedure of the social network Facebook, Inc. In this case, the email addresses of the newsletter receivers are uploaded to Facebook. The upload process takes place encrypted. The upload is used alone to determine the recipient of our Facebook ads. We would like to ensure that the ads are only displayed users who have an interest in our information and services.
11.2 Facebook Messenger Chat
If you write us a personal message on Facebook and give us permission, we will inform you with personal news about Street Soup news such as new products and offer campaigns. If you want to use this channel to communicate with our support, we will only exchange personal information with you that is necessary to process the concern.
We would like to point out that Facebook may have access to this data in accordance with the Facebook usage provisions that every Facebook user has agreed. Here you can find out more about it: https://www.facebook.com/about/privacy/
To exercise the right to object: You can object to the use of your personal data for advertising purposes at any time or specifically for selected communication channels (e.g. only for SMS), without creating other than the transmission costs according to the basic tariffs. A message in text form (e.g. email, fax, letter, chat message) is sufficient for this. In addition, you can use our email setting to select what information we send you by email.
11.3 Google AdWords Remarketing
On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. GDPR), we use the marketing and remarketing services (for short "Google marketing service") of the Google LLC, 1600 Amphitheater Parkway, Mountain View, Ca 94043, USA, USA, USA, USA, USA, USA, USA, USA, USA, USA ("Google").

Google is certified under the Privacy-Shield Agreement and thereby offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000001L5AAI&status=active).

The Google Marketing Services allow us to display advertisements for and on our website more specifically in order to only present advertisers that potentially meet their interests. If, for example, ads are displayed for products for which he was interested in other websites, one speaks of "remarketing". For these purposes, a code of Google is carried out directly through Google when calling our and other websites on which Google Marketing Services are active and so-called (re) marketing tags (invisible graphics or code, also called "Web Beacons") are integrated into the website. With their help, an individual cookie is saved on the device, i.e. a small file is saved (instead of cookies, comparable technologies can also be used). The cookies can be set by various domains, including from Google.com, doubleClick.net, invitemedia.com, adbert.com, googlesyndication.com or googleadservices.com. In this file it is noted which websites the user visits, for which content he is interested and which offers he clicked, also technical information on the browser and operating system, referring websites, visiting hours and further information on the use of the online offer. The IP address of the users is also recorded, whereby we share in the context of Google Analytics that the IP address within Member States of the European Union or in other contracting states of the agreement is shortened and only transferred to a server by Google in the USA in exceptional cases. The IP address is not merged with the user's data within other offers from Google. The information mentioned above can also be combined by Google with such information from other sources. If the user then visits other websites, the ads tailored to him can be displayed according to his interests.

The data of the users are processed as part of the Google Marketing Services pseudonym. This means that Google does not save and process the name or email address of the user, but processes the relevant data cookie-related within pseudonymous user profiles. From the perspective of Google, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected by Google Marketing Services about the users is transmitted to Google and saved on Google's servers in the USA.

The Google AdWords online advertising program includes the Google AdWords advertising program. In the case of Google AdWords, each AdWords customer receives another "conversion cookie". Cookies cannot therefore be tracked on the websites of AdWords customers. The information obtained with the help of the cookies serves to create conversion statistics for AdWords customers who have chosen conversion tracking. The AdWords customers learn the total number of users who clicked on their ad and were forwarded to a page with a conversion tracking day. However, you do not receive any information with which users can be identified personally.

Based on the Google Marketing Services "Adsense", we can integrate third-party advertisements. Adsense uses cookies with which Google and its partner websites are able to switch on ads based on the visits of users on this website or other websites on the Internet.

We can also use the "Google Tag Manager" to integrate and manage the Google analysis and marketing services in our website.

Further information on data use for marketing purposes through Google, can be found on the overview page: https://www.google.com/policies/technologies/Ads, Google's data protection declaration is available at https://www.google.com/policies/privacy.

If you would like to object to interest-related advertising through Google Marketing services, you can use the attitudes and opt-out options provided by Google: http://www.google.com/ads/preferences.


12) Rights of the person concerned
12.1 The applicable data protection law grants you comprehensive rights of affected rights (information and intervention rights) with regard to the processing of your personal data, about which we inform you below:
In particular, in accordance with Art. 15 GDPR, you have the right to information about your personal data processed by us, the processing purposes, the categories of the processed personal data, the recipients or categories of recipients, to which your data have been disclosed or are being disclosed, the planned memory duration or the criteria for the determination of the storage duration, the existence of a right to correction, restriction of processing, contradiction against Processing, complaint with a supervisory authority, the origin of your data, if it has not been collected by us, the existence of automated decision -making including profiling and, if applicable, meaningful information about the logic involved and the scope and the desired effect of such processing, as well as your right to the information in accordance with Art. 46 GDPR if your data is forwarded in third countries;
You have accordingly. Art. 16 GDPR the right to request the completion of the data relating to it or to correct the incorrect data relating to it.
In accordance with Art. 17 GDPR, you have the right to request that data be deleted immediately or, as an alternative, to request a restriction of the processing of the data in accordance with Art. 18 GDPR.
You have the right to request that the data you have provided to us to receive us in accordance with Article 20 GDPR and to request their transmission to other managers.
According to Art. 77 GDPR, you also have the right to submit a complaint to the responsible supervisory authority.
12.2 Right of objection
If we process your personal data on the basis of our predominant interest in the context of a balancing of interests, you have the right to object to this processing with effect for the future for reasons that arise from your special situation.
If you make use of your right to object, we end the processing of the data concerned. However, further processing is reserved if we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, fundamental rights and fundamental freedoms, or if the processing of assertion, exercise or defend legal claims serves.
If we are processed your personal data to operate direct mail, you have the right to object at any time to the processing of personal data relating to the purpose of such advertising. You can exercise the objection as described above.
If you make use of your right of objection, we end the processing of the data concerned for directives.


13. Duration of the storage of personal data
The data we process will be deleted in accordance with Art. 17 and 18 GDPR or restricted them in their processing. Unless expressly stated in the context of this data protection declaration, the data stored by us will be deleted as soon as they are no longer necessary for their purpose and no legal retention obligations are opposed to deletion. If the data is not deleted because they are required for other and legally permissible purposes, their processing is restricted. This means that the data is blocked and not processed for other purposes. This applies e.g. to data that must be kept for commercial or tax reasons.
According to legal requirements in Germany, storage takes place in particular for 10 years in accordance with Sections 147 (1) AO, 257 Paragraph 1 No. 1 and 4, HGB (books, records, positioning reports, booking documents, trade books, for taxation of relevant documents, etc.) and 6 years in accordance with Section 257 (1) No. 2 and 3, Paragraph 4 HGB (trading letters).
According to legal requirements in Austria, the storage is given in particular for 7 J in accordance with Section 132 (1) of the BAO (accounting documents, documents/invoices, accounts, documents, business papers, establishment of income and expenditure, etc.), for 22 years in connection with land and for 10 years in connection with electronically provided services, telecommunications, radio and television performance, which are not responsible for non-contractors in EU member states can be provided and for which the mini-one-stop shop (MOSS) is used.


14. Administration, financial accounting, office organization, contact management
We process data as part of administrative tasks as well as organization of our company, financial accounting and compliance with the legal obligations, such as archiving. We process the same data that we process as part of the provision of our contractual services. The processing bases are Art. 6 Para. 1 lit. c. GDPR, Art. 6 Para. 1 Lit. f. GDPR. Customers, interested parties, business partners and website visitors are affected by the processing. The purpose and our interest in processing lies in the administration, financial accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, perceive our tasks and provide our services. The deletion of the data with regard to contractual services and contractual communication corresponds to the information provided in these processing activities.
We reveal or transmit data to the financial administration, consultants, such as, tax consultants or auditors as well as other fees and payment service providers.

We also store information about suppliers, organizers and other business partners on the basis of our business interests, e.g. for the purpose of later contacting. We basically store this majority of company -related data.


15. Business analyzes and market research
In order to be able to recognize our business economically, to recognize market tendencies, customer and user requests, we analyze the data available to us on business processes, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata based on Art. 6 Para. 1 lit. f. Own online offers.
The analyzes are carried out for the purpose of business evaluations, marketing and market research. We can take into account the profiles of the registered users with information, e.g. on their services. The analyzes serve us to increase user friendliness, the optimization of our offer and business. The analyzes alone serve us and are not revealed externally, unless it is anonymous analyzes with summarized values.
If these analyzes or profiles are personal, you will be deleted or anonymized with the termination of the users, otherwise after two years from the conclusion of the contract. In addition, the overall commercial analyzes and general tendency regulations are created anonymously if possible.


16. Changes to the data protection regulations and contact
We can update our data protection guideline from time to time. We will inform you about all changes by publishing the new data protection directive on this page. If you have any questions about this data protection declaration, you can contact us by email: hello@streetStSoup.shop